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Just in case you weren’t sure, McDonald’s wants everyone to know that people with darker skin are most definitely different than people with lighter. Check out 365Black.com. What’s next, 365Black Restaurants and 356Black Bathrooms? I can’t even believe this stuff exists. I thought M.L.K. squared this away. It looks like it’s starting all over again.
The Video below is hilarious and really well done. The website we have issues with.
Quote from the McDonald’s:
“Like the African Baobab Tree, which nourishes the community with it’s leaves and fruit, McDonald’s has branched out to the African-American community nourishing it with valuable programs and opportunities.”
Can someone please tell me what a Baobab tree has to do with culture and life in the United States?
And how many people of African decent have ever eaten Baobab fruit or even know what the hell a Baobab Tree is? I feel bad for the actual Africans being nourished be this tree if it’s fruit is compared to McDonald’s food. Does the Baobab Tree clog arteries and rob the body of essential vitamins and nutrients too?
Not to mention, the girl in the in the video is easily less than 50% recent African decent anyway. The whole concept is retarded.
Doodiepants.com sent this to their 365Black.com’s feedback section:
“So this is a website made for people with more melanin in their skin? I guess I don’t understand. Will you be opening “365Black” McDonald’s locations that only people with darker colored skin can eat at? Or are you just sticking with the website?
You know how we look back at the 1950’s and 1960’s race relations and say, “I can’t believe that people thought like that”?
Well, 40 years down the road……this site will be one of those idiotic things.”
Thanks McDonald’s get a one Brown Star for putting up garbage Websites.
McDonald's is doing its part in racial relations idiocy
Anyone have a comment this subject? Are we way off base? Please let us know below. We’ll be happy to discuss it in an intelligent fashion.
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Nah, I love the idea of this website. But just for affirmative action sake, we better have a 365Brown, 365Yellow and 365White website as well.
There is one for eastern asians. This is hilarious.
http://www.myinspirasian.com/
Very sad : positive action at work at JP Morgan Chase, why not ? but at Mac Donald’s, it’s just discrimination. And an advert showing Africans americans who like basketball and music is simply racist. (thanks for your com on my blog)
to read : affirmative action not positive action (sorry i am french)
I’m growing tired of this silly magic Black \ White line. Aren’t we all African? That’s what current anthropological research states.
Race is a created thing. And McDonald’s seems to be perpetuating the myth that we’re not all just humans. The darker skinned one are different than the lighter skinned ones…….so much so that they need a website dedicated to only to them.
I also found it super ironic in the video ad above, that the girl was over well 50% European decent. Just shows how BS the Black \ White race line really is.
Thanks for stopping by and commenting!
I couldn’t resist. The subject is just too funny not to comment!
African Baobab Tree………………….ridiculous!
I’ll grant that you made a point that I missed when I wrote about the site – namely, that some of the material on the site has no relevance to African-AMERICANS, any more than Oktoberfest stories have any relevance to my life.
That having been said, I have no issue per se with McDonalds (or any other company) targeting identifiable markets. In this case, however, they could have executed it better.
This website has been owned by McDonalds since April 15, 2005. Why are people up in arms about it now?
It’s something not a lot of folks are aware of though. Everyone I’ve mentioned it to was surprised to hear about it. So……….it seemed like a good topic.